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Managing Risk in 2024

Managing Risk in 2024

December 16, 2023

Understanding and managing financial risks are crucial parts of a successful investment journey.

This blog post explains these common risks, from the market to purchasing power and challenges in accessing cash when needed.

Let’s get into it.

Understanding Financial Risks

Financial risks are simply a part of the world of investments and money management. To navigate the complex landscape of personal finance, it's important to understand the different types of risks that can impact your financial well-being.

Let's break down these risks to provide a clear understanding of their significance.

Market risk is the uncertainty associated with the performance of financial markets. It's the potential for the value of investments to fluctuate due to changes in overall market conditions.

Imagine you invest in stocks or bonds. Market risk is the chance that the prices of these investments may go up or down because of factors like economic conditions, geopolitical events, or changes in investor sentiment.

Inflation risk is the threat that the purchasing power of your money may decrease over time. This occurs when the general level of prices for goods and services rises, reducing the real value of your money.

If the cost of living goes up, your money won't buy as much as it used to. Inflation risk is the concern that your savings and investments may not keep pace with rising prices.

Liquidity risk refers to the difficulty of quickly converting an investment into cash without significant loss of value. It arises when assets become less tradable or when there's a lack of buyers in the market.

Consider you need cash urgently, but you can't sell your investment quickly without losing a substantial amount of its value. Liquidity risk is the challenge of accessing your money when you need it.

Finding Your Risk Number with Riskalyze

Tools like Riskalyze offer an easy way to pinpoint your personal risk tolerance.

(Risk tolerance is comfort level with the ups and downs of the financial world. It's like a measure of how much uncertainty and variability in your investments you can handle without feeling uneasy.)

By answering a series of questions, the algorithm behind Riskalyze considers various factors to provide you with a clear and understandable risk score.

Visit the Riskalyze platform or consult with your financial advisor to go through the risk assessment process. Be honest in your responses, as this will contribute to a more accurate representation of your risk tolerance.

The goal is to align your investment strategy with your comfort level, ensuring that your portfolio reflects a balance between risk and reward that suits your individual preferences."

Once you've completed the assessment, you'll receive a risk number that represents your unique risk tolerance. This number becomes a guide in constructing an investment portfolio tailored to your personal goals.

Lower risk numbers indicate a preference for more conservative investments, while higher numbers suggest a higher comfort level with risk and potential for greater returns.

Risk Management Tools and Strategies

Emergency Funds as a Buffer

Maintaining an emergency fund is a fundamental risk management strategy. This fund is a cash reserve set aside to cover unexpected expenses or income disruptions.

Your emergency fund is your financial cushion. It's there to catch you if you face unexpected expenses or a sudden loss of income, ensuring you don't have to dip into your investments during challenging times.

Regular Portfolio Reassessment

Regularly reassessing your investment portfolio and adjusting asset allocations based on changing market conditions and personal financial goals.

Just as you regularly check the health of your car, your investment portfolio needs periodic check-ups. By reassessing and adjusting as needed, you ensure it stays aligned with your financial objectives and risk tolerance. This leads directly into the next strategy:

Regular Meetings with Your Financial Advisor

Regularly meeting with your financial advisor to discuss your financial goals, risk tolerance, and any changes in your life that may impact your financial plan.

Think of your financial advisor as your co-pilot on your financial journey. Regular check-ins ensure that your plan stays on track, and any adjustments needed to navigate changes in your life or the market are made promptly.

Staying Informed and Adaptive

In the financial world, staying informed and adaptive is like having a reliable compass on your journey. In this section, we'll explore the importance of staying updated on market trends, leveraging technology, adapting your financial strategy, learning from historical data, and maintaining a strong connection with your financial advisor.

Market Awareness: Stay informed about market trends and economic indicators to make timely financial decisions. Just as you wouldn't drive without looking at road signs, being aware of financial "signs" helps you navigate.

As for our clients, keep an eye on your email! We periodically send out market updates to help you feel confident in your decisions in the current market.

Adapting Your Strategy: Be open to adjusting your financial strategy based on life changes, market conditions, or economic outlook. Like adjusting your clothing for different seasons, flexibility tailors your approach to current circumstances.

Staying Connected with Your Advisor: Regularly communicate with your financial advisor. They are your partner; keeping them updated on life changes, goals, and concerns ensures your financial plan remains aligned with your evolving needs.


Armed with knowledge about market, inflation, and liquidity risks, you can make informed decisions that help your financial future.

The journey doesn't end there—effective risk management involves ongoing strategies.

Keep growing and learning.

Have questions? Contact the office: 732-248-9400.

The views stated in this letter are not necessarily the opinion of Cetera Advisor Networks LLC. Due to volatility within the markets mentioned, opinions are subject to change without notice. Information is based on sources believed to be reliable; however, their accuracy or completeness cannot be guaranteed.